An extremely ambitious Music and Social Media enthusiast, with a particular love for creating innovative content and having played a part in/led social media campaigns for an array of clients.
Since my early teens, I have been able to continuously develop my proficiency in a range of media-creation software such as Adobe Photoshop and Premiere Pro, as well as music creation software such as FL Studio, Pro Tools and more.
Passionate about creating innovative experiences for audiences via Social Media, creating content that is simultaneously current and forward-thinking, as well as engaging with youth culture to consistently be on the cusp of what is new.
Projects
- Rag'N'Bone Man | Pop-Up Store in Brixton (Activation)During my time at Cantine, I was able to gain a wealth of knowledge and put forwad ideas that would engage the audiences of the agency’s roster. One of those ideas was the Rag’n’Bone Man pop-up store at Pop Brixton which took place on the day of his sold-out concert at O2 Academy Brixton. With the activation, there was a goal of allowing his loyal fans to physically step into his world by curate products and services that were true to him and his brand. From special cocktails to food items to m
- Shakka | "Tribe Tuesdays" (Content Series)Having worked with Shakka and his management team for a number of years, there was a desire to create a Hub content series that would truly allow his audience to be a part of the creative process. This was the birth of ‘Tribe Tuesdays’. This content series gave his engaged fan-base to join him in the studio and assist him in creating new music via Instagram Live. With influential guests joining him regularly (including the likes of Chunkz, Manny, Jae5, Wretch 32 and many more), Shakka was able
- Naughty Boy X Joe Jonas | "One Chance To Dance" (Single Campaign)Towards the end of 2017, I was given the opportunity to lead the social media campaign for Naughty Boy’s new single, ‘One Chance To Dance’, featuring Joe Jonas. The feel-good single would be the first single campaign that I would lead on and we decided to maintain a light-hearted approach towards the content posted (focusing on funny videos and engaging with all those supporting the single). With a clear focus on dancing and feeling good throughout the campaign, we ensured fans from all walks o
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Work history
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Social Media CoordinatorDisturbing London Records
- London, United KingdomFull Time
Whilst working at Disturbing London, I managed the label's social media channels which included creating and posting content with the goal of engaging and expanding their current following, whilst positioning the label as a current and relevant voice in British youth culture. This also included managing social media campaigns for a variety of artists on the roster such as Poundz, Eugy, Wavy The Creator and more. In addition to this, I was consistently generating new and fresh content ideas, creating reports, running digital ads, researching new trends in technology and Urban culture, creating media assets to be posted (both still and video) and more.
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Junior Digital CreativeThe Cantine Co
- London, United KingdomFull Time
Throughout my time at Cantine, I assisted in managing the social media channels of artists and brands from around the world. My work included regularly analysing clients’ social media followings and pulling data, creating innovative ideas for social media campaigns, providing multiple media assets for clients, creating weekly social media plans and more.
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Skills
- Copywriting
- Graphic Design
- Motion Graphics
- Content Strategy
- Reporting Analytics
- Paid Advertising
- Content Planning
- Pitching
- Email Marketing