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Mihai Eduard Coliban

Creative Director

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  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsArt Director - Graphic Design Artist - Creative Brand Consultant


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About me

When something works, that's the right moment to change it - because the processes and business models of modern enterprises must thrive on, and be designed for, change, no matter how big they are. I am a hands-on creative director with a relentless desire to innovate within the creative process, to grow the business of my clients, and to design human-centered, buzz-worthy ideas. Along my twenty years in the industry, I never stopped creating, while always having the passion to discover and mentor talented people who love what they do. My various skills make me a one-of-a-kind hybrid that would take out the best of just about any brief, from insights generation, strategy and idea development, to fully integrated campaigns and digital products.

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  • Art Direction
  • Ad Concept
  • Big Ideas
  • Integrated
  • Advertising Content
  • Graphic Deaign
  • Illustration
  • Art and Creative Direction
  • User Exerience
  • Creative Stragegy

Work history


Creative Director

Self Employed

Feb 2017
  • London, United Kingdom
  • Full Time
  • Developing my private brand communication and design business. Building a creative business transformation start-up.


Chief Creative Officer

Saatchi & Saatchi

Mar 2017 - Aug 2017
  • Budapest, Hungary
  • Freelance
  • Clients: P&G - all digital content creation and optimisation for the various platforms of, Pampers, Pampers digital products, various Laundry brands, Olay. Other clients: global campaign for Bosch, EER campaign for Parmalat Diary products. Leading a team of nearly 30: 4 creative heads, digital creatives, designers, long copy writers, digital experts, UX/UI designers.


Regional Creative Director

Proximity BBDO Russia

Apr 2015 - Sep 2016
  • Moscow, Russia
  • Full Time
  • Leading 12-14 creatives, designers, social media creatives, also hands on Art Director / Designer. Helped the agency win its 1st ever Gold in Cannes Lions, in 2015. Clients: Visa, P&G (managing online, multi-brand platforms), Martini Bacardi (Martini, Bacardi, William Lawson’s), Mars (Whiskas), Shell, Imperial Tobacco Group, 3M, InTouch (insurance).


Creative Director

BBDO Russia

Aug 2007 - Mar 2015
  • Moscow, Russia
  • Full Time
  • Creative Director, Regional (EER - Eastern European Region) Frito-Lay and PepsiCo Creative Director. Working on around 30 brands, at any given time. Leading a team of 20-28 creatives and designers, also working as hands Art Directo / Designer. Significantly contributing to the agency’s share of creative awards and major business wins (over 250 creative accolades in 9 years with BBDO Russia Group). Lay’s (Walkers), Cheetos, Pepsi, Pepsi Max, 7UP, P&G (Gillette, Braun, Venus), Mercedes-Benz, Bayer (Alka-Seltzer, Aspirin & others), SAB Miller, GE Money Bank, KFC, Tuborg, Unilever Foods, Sberbank, Trust Bank, Henkel, StroyMaster, Sekunda Glue, Bering.


Creative Partner / Designer

Acme Industries

Oct 2006 - Aug 2008
  • Bucharest, Romania
  • Full Time
  • Creative Partner in ACME Industries, a top design and advertising shop based in Bucharest, Romania Clients: SAB Miller Romania, Realitatea-Catavencu Media Group, Rompetrol, TimeOut Bucharest,


Creative Director / Art DIrector


Apr 2004 - Oct 2006
  • Bucharest, Romania
  • Full Time
  • Leading a team of 12-15 people. Around 30 awards won, putting the agency on the map of Romanian and Global creativity. Leading the team that designed the brand strategic and creative platform which helped SAB Miller-owned Timisoreana beer become no. 1 in Romania (still holding this position), win countless Effie Awards (including several Grand Effies for Best Brand) and become a Global Best Business Case in the SAB Miller Global Network. Other highlights: relaunched Coke light in the EER, in 2005, with a campaign entirely developed and produced by Lowe Romania; in 2006, won the agency’s 1st and, to date, only Golden Watch with Dakino, one of the 1st ever viral campaigns in Romania, which also received a wide digital PR, globally.


Creative Director / Art Director


Jan 2000 - Apr 2004
  • Bucharest, Romania
  • Full Time
  • Growing from Senior Art Director to ECD in four years with what was the best agency in Romania at the time - D'Arcy, part of Publicis Group. Won Campaign of the Year with Rai de Murfatlar in the 2003 local Ad’Or festival, also my first international recognition in Golden Drum 2002. Became lead Designer for the company’s branding and packaging design division. Worked for a market outside of Romania (Republic of Moldova) for the 1st time, from 2001 to 2003, on the 2 major telecom providers in the country, consecutively. Clients: Vodafone, The Coca-Cola Company (Coke Light, Schweppes, Cappy, Coke & Food), Kraft Foods, InBev, Danone, P&G, Michelin, Agip, Azimut Spa. – nr. 1 motor-yachts in the World), Eli Lilly, Sicomed, GSK, Ringier Media Group.


Art Director, Head of Art

Leo Burnett

Sep 1998 - Jan 2000
  • Bucharest, Romania
  • Full Time
  • Clients: Philip Morris, P&G, PepsiCo, Porsche Romania, Indesit, Ariston. Won my 1st ever shortlist in a festival (Adprint 2000) with a poster for the then Inbev owned beer Hopfen Konig.


Art Director, Illustrator


Mar 1990 - Jul 1998
  • Bucharest, Romania
  • Full Time
  • Freelancer architect, graphic designer, and illustrator (as of 1990) As of March 1996, I started to freelance as Illustrator and Art Director for Y&R Romania.



MA Innovation Management

University Of The Arts London

Sep 2016
  • London, United Kingdom
  • Finished Year 1 of the Innovation Management MA with the Central Saint Martins College of Art and Design.


Digital Media Management MA

Hyper Island UK

Sep 2015
  • London, United Kingdom
  • Finished the course, on my way to deliver the master thesis, due October 1st, 2017.


Architecture + Design BA, MA

University of Architecture "Ion Mincu"

Sep 1989 - Jul 1996
  • Bucharest, Romania



Gold, Silver, Bronze

Cannes Lions

  • I am awarded in all major Global, European, regional and local advertising shows - D&AD, One Show, Clio, Cannes Lions, Webby, New York Festivals, Epica, Eurobest, Golden Drum, Red Apple, White Square, Golden Hammer, AdPrint - adding up to around 300 awards and shortlists.