I am an Art Director and Graphic Designer from London. My drive is to deliver authentic stories that makes a positive impact on the world. I offer expertise on brand design strategy across social to marketing and print materials. I love design and illustration that evokes emotion, particularly humour to visually communicate stories with purpose and delight. I can confess my life is led by my love of design and food on par. I love sharing my old and new views of Chinese culture through my illustrations on @niconico_everyday. I take inspiration from nostalgia, emotive connections and everyday observations.
Projects
- Gore-tex 40th Anniversary ShortGore-tex 40th anniversary short film, involving concepts, storyboarding, art direction, illustration and motion. This was showcased at the European Outdoor Film Tour 2016 outlining Gore-tex fabric being at the forefront of many key events around the world over the years. Collaboration with illustrators to meet tight turnaround, involving direct briefing and art direction via remote working. A technical and geometric approach to organic grand landscapes to represent the science behind Gore-tex em
- Casio Edifice Mark your MomentLaunched an Entrepreneur Series with Casio Edifice showcasing entrepreneurs to discuss topics that are usually avoided or known to not shout about. Failures and mistakes are part of the process of growing and learning new skills. It is very crucial within start up businesses and we partnered up with four entrepreneurs to discuss their own journeys and share their own mistakes along the way. As part of the Casio Edifice brand speaking to audience on a social level, it is very relevant to share wi
- Napapijri Future TeesDesign lead and art direction on Napapjiri Future Tees campaign involving a partnership with musician and artist Kojey RadicalNapapijri brand breaking through to the UK Market briefed 1000heads on entering the hype culture with the new collection Futurewear. The campaign involved an AR T-shirt experience, from scanning a QR code on the T-shirt design it activates Kojey Radical’s artwork to life. Lead and working across design and developer teams to create an Instagram AR filter that was used as
Skills
- Graphic Design
- Art Direction
- Adobe Photoshop
- Abobe Illustrator
- Adobe After Effects
- Vector Illustration
- Photography
- Social Media
- Layout
- Motion
Education
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(BA hons) Graphic DesignNottingham Trent
- Nottingham, United Kingdom