Projects
- Lille HealthcareRebrand of Product Packaging and Marketing Support Materials. The Lille Healthcare range of products for the management of incontinence is a market leader in France and widely used in the UK, Germany and Eastern Europe. The clear brief was to rebrand the Lille product range to give it a fresh and modern appeal and to design a suite of marketing support materials to help grow the brand.
- Global Care Branding PitchConcept visuals from a branding pitch presented earlier this year. The somewhat minimal brief was to create logo and brand style concept for an unnamed multi-tiered product value proposition for a global healthcare company. My approach to the brief was to develop a branding system featuring a multi-layered graphic device that is adapted to depict each level of service.
- ForwardForward graphic created during the foiling workshop at the Birmingham Design Festival with Foilco. Adapting an unused concept that I personally really liked but the client didn't go with and brought it to life with a brand new purpose. Creating a directional monogram with the forward arrow featured within the neagtive space.
+ View all
Work history
B
B
Owner / Creative DirectorBrand Newark
Newark-on-Trent, Newark, United KingdomFull Time
Locally focused brand design studio supporting businesses based in and around Newark.
D
D
Co-founder & Creative DirectorDefault Blue
Lincoln, United KingdomFull Time
Responsible for creating and controlling all design delivered to our clients and customers, as well as being the brand guardian of the Default Blue identity. Always aiming for simple but strong ideas that create the most for our clients, which has become the hallmark of Default Blue design for almost 20 years. Balancing commercial and practical design with both originality and creativity, endeavouring to constantly exceed the expectations of our clients.
Skills
- Packaging
- Branding
- Print Design
- Websites
- Typography
- Creative Direction
- Logo Design
- Graphic Design
- Creative Problem Solving Abilities