About me
Senior Business Manager and Marketing professional with 10+ years of experience primarily within F&B/ FMCG Retail, Marketing and Events industry, seeking a challenging position within the field of Digital Marketing communications or business management sector. Offering a strong foundation in business strategy, digital marketing, and project management, with a proven ability to drive efficiency, deliver successful outcomes and collaborate within cross-functional teams.
I've worked on impactful projects with Monkey 47, David Lloyd's Gym Group, NHS, Facebook, LinkedIn, Instagram, The English Vine, Billy & Jack (Masterchef), Table&Candle, and Tastecard.
I worked freelance on projects in the cultural field creating concepts through a wide range of disciplines in photography, graphic design, art direction, and creative consultancy services for three years whilst completing my studies in BA (Hons) Design for Art Direction at London College of Communication, University of the Arts London.
Projects
- What is the Future of the Archive Across Digital Cultures?The premise for this research topic originates from a standpoint of curiosity, consideration and critical thinking surrounding the role of the archive and its implementation across digital cultures. This study acknowledges work arising among computerisation, the encoding of memory and life expansion technologies within a contemporary shift towards transhumanism, and how we might begin to consider the types of relationships taking place with emerging technologies.
- 'O'An exhibition showcasing a collaboration between University of East London’s (UEL) BSc Architecture students and London College of Communication (LCC) BA (Hons) Design for Art Direction students. Through the localisation of the De Beauvoir estate in east London as a threshold: an intersection between the two disciplines, they jointly initiate a conversation presenting over 200 works – both physically and digitally – that have been made on and about the De Beauvoir estate. O touches on social and
- Roundtable Journal–Issue 01Roundtable Journal’s debut issue is a bold, powerful introduction into 180 pages exploring the perils of white feminism, discuss the beauty (and disadvantages) of thighs that touch, unravel the subtle ways misogyny creeps into the minds of even the most feminist of us, and more. This issue includes a warm fashion spread, shot on film, capturing three friends Tatiana, Maggy and Maisie as they share stories of how style has influenced their perception of self. Issue 01 features interviews and con
- We Mind–Short FilmWe Mind is a short film addressing associated stigma of mental health illness amidst youth culture through dance. In collaboration with Rambert School of Ballet and Contemporary Dance, Directed by Emma Scarafiotti, Cinematography by Carmen Pellon Brussosa, Choreography by Veronica Biondini, Styling by Elisa Carcano, Clothing Design by Lydia Fung.
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Skills
- Art Direction
- Creative Direction
- Graphic Design
- Branding
- Print Design
- Photography
- Visual Identity
- Digital Marketing
- Leadership
Education
BA (Hons) Design for Art DirectionLondon College of Communication, UAL
- London, United Kingdom
BA (Hons) Design for Art Direction is a unique course that explores the practical, conceptual and managerial skills relating to design and art direction. I took particular focus within this time to Art & Creative direction, Visual Identity, Print & Publication Design and Photography.
The premise for my dissertation originates from a standpoint of curiosity, consideration and critical thinking surrounding the role of the archive and its implementation across digital cultures. The study acknowledges work arising among computerisation, the encoding of memory and life expansion technologies within a contemporary shift towards transhumanism, and how we might begin to consider the types of relationships taking place with emerging technologies.
It explores work arising from various disciplinary viewpoints in fields of Artificial Intelligence (AI), Human-Computer Interaction (HCI), and curation, to investigate the framework supporting an era weaving the fabric of our online interface through a combination of social anthropology, media & communication, and cultural studies with foundations in ethnographic practice.
I curated an interactive, online platform which held monthly rotating exhibitions for emerging artists from Cape Town as part of my final year project including works by NEBNIKRO & Jade Paton Ceramics. I Art-Directed and solely managed the project, working alongside a developer from start to completion.
H
H
National Senior CertificateHerzlia High School
- Cape Town, South Africa
National Senior Certificate Diploma with majors in Art, Design, and Business Studies.
Awards
IELTS – Overall Band Score 7.5IELTS