Content Strategy - Fix8 Kombucha & Fibe Prebiotic Soda

Developed a content strategy for joint start-up company Fix8 Kombucha & Fibe Soda for their national expansion into the UK soft drinks market. The strategy identifies marketing channels, target audience, growing their sales and distribution and onboarding with new suppliers. I explored activating and presenting Fix8 and Fibe at a trade show like Stylist Live: Providing the design of the stand, on-brand engaging slogans, offers, experimental ways to catch attention and Instagram concept examples with the aim of winning new leads & business.