About me

I am a freelance marketing consultant with over ten years experience in the arts and culture sector in London. I am proud to have managed high-profile fully integrated campaigns at the Science Museum London, the Royal Albert Hall, Battersea Arts Centre and for the UK Government's First World War Centenary art commissioned season, 14-18 NOW. I am a member of the Arts Marketing Association, am passionate about developing relationships with underrepresented audiences and took part in the AMA’s Audience Diversity Academy.

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Projects

• BuskaidBuskaid is a classical music charity and school based in South Africa. They work with young South Africans to give them a classical music education.
• Stories to Connect Us - Wonder FoolsWonder Fools are a Glasgow based theatre company that makes evocative, exhilarating, contemporary theatre and performance: in all kinds of settings, for all sorts of audiences.
• Petrichor - ThickSkinFrom Autumn 2020 - Spring 2021, I worked with ThickSkin on their exciting new production, Petrichor, a theatre performance in fully immersive VR.
• The Better Because CollectiveThe Better Because Collective is a San Francisco based charity, which provides a platform to tell stories of post-traumatic growth.
• WintercearigWintercearig is a charity and arts organisation based in HCMC, Vietnam.
• Audience SegmentationIn 2018 I managed the rollout of the Science Museum’s new segmentation model.

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Work history

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Marketing ConsultantSelf-employed
Dec 0119Ho Chi Minh City, VietnamFreelance
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Senior Marketing OfficerScience Museum, London
Feb 2016 - Dec 2018London, United KingdomFull Time

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Skills

• Strategy Consulting
• Content
• Social Media Marketing
• Campaign Management
• Audience Development
• Events
• Artwork Commissioning
• Video Production
• Branding
• Copywriting

Education

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BA (Hons) English Literature and Theatre StudiesRoyal Holloway
Aug 2007 - Jul 2010London, United Kingdom