Ruksana Shaukat Jali
Available

Ruksana Shaukat Jali

Product Designer + Developer // Design Engineering MEngLondon, United Kingdom
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Ruksana Shaukat Jali
Available

Ruksana Shaukat Jali

Product Designer + Developer // Design Engineering MEngLondon, United Kingdom
About me
My name is Ruksana. I’m a designer with capabilities in digital design (UX/UI and front-end development), coding, user-centric design methods and physical design. Driven by an intrinsic passion to create disruptive products and services that provoke positive emotion and possibilities for people. Currently working as a Chief Product Designer (UX/UI) in a health tech start-up called Circadia Health. Previously completed an MEng in Design Engineering at Imperial College London and received a first class, alongside being awarded the Governors' Prize (highest achieving student in final year) and Dean's List (top 10% of cohort).  Design engineering is a highly creative course that fuses design thinking with engineering knowledge and practice. My background allows me to effectively problem solve, adapt and work on projects with great ambiguity. Additionally, my awareness of user-centric design methods allows me to find creative digital or physical solutions that meet users' needs. --------- Masters project: Combining psychology and machine learning, detecting social related anxiety using wearable data. Example modules: Future-Oriented Design, Computing, Sensing and IoT, Enterprise Roll Out, Robotics, Future Healthcare, Advanced Industrial Design, Engineering Maths, Energy and Design, Big Data, Communication in Design and more. Awards: Governors' MEng Prize (highest achieving student in final year) Design Engineering Selected Innovation REward for social impact, Blyth Art Award, Barclays Local Genius Challenge 2019.
Projects
  • Online Offline : game about social media
    Online Offline : game about social mediaOnline Offline, a game about social media developed for families.
  • Developing AI-powered language-learning platform
    Developing AI-powered language-learning platformI aided the design and development of the world's first audio-visual pronunciation assessment.
  • Interactive Installation - Responsive Iris & Eye Mechanism
    Interactive Installation - Responsive Iris & Eye MechanismThe Panopticon is a responsive mechanical eye with iris. The project integrates machine elements with simple feedback control systems, in which a variety of sensors and actuators are connected to Arduino and Raspberry Pi. One of the aims of the project was to familiarise ourselves with electronic prototyping platforms and to adapt ourselves to new programming languages in a short amount of time. Duration of time from ideation to creation was 4 weeks, alongside other projects.
  • Service & Product Design - Inclusive Single Person Automated Vehicle
    Service & Product Design - Inclusive Single Person Automated VehicleCreated a viable concept and interior for a single person autonomous vehicle, following research methods including immersion, interviews, journey mapping, evaluation testing and more. Iterated and improved this concept through user research methods. The design of ‘Hop’ tackles problems with access and automation (trust and control). Hop aims to provide a service that is approachable, inspires confidence and is easily understood by users. Project took place in 2016.
  • Coding - Tetris Solving Algorithm
    Coding - Tetris Solving AlgorithmCreated a Python Algorithm in order to solve a tetrilling optimization and maximization problem. I taught myself Algorithm design in Python within 2 months alongside other projects. My algorithm produced on average 93% accuracy in a short amount of time, the code also appropriately scaled with the increasing target region. This was done by creating a priority system using adjacency lists, filling the edges of the target region by using the adjacency list to find the squares with the lowest neig
  • 3D Modelling - Single Footed Jumping Robot
    3D Modelling - Single Footed Jumping RobotDesigned a single footed jumping robot, inspired by frog’s legs. The project exercised my creative thinking, my ability to design under constraints, Matlab and CAD skills. My robot jumps over obstacles of 30cm in height as well as 30cm in range, based on calculations and assumptions. The jumping robot includes a self-righting mechanism and ingress protection of IP54. All components and materials lie within budget a of 100 GBP. Simulation tools were used, as well as mathematics to inform decisio
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Work history
    I
    I
    Product Designer & Design ResearcherImpact Games Studio
    London, United KingdomFull Time
    We are soon to launch our first game 'Online Offline' the digital-hybrid game for families about the dangers of social media. I am responsible for ensuring that the games produced by Impact Games Studio meet the needs of users and are desirable to play, as well as being responsible for marketing and communication channels. The role involves utilising user-centric design methods as well as organising and executing events such as in-context interviews, play-testing etc. and synthesising the findings into game improvements. I am exercising my skills in design research, UX design, Adobe Suite and organisation.
    E
    E
    Product Designer and Developer at Emotech.aiEmotech
    Old Street, London EC1Y 1BE, UKFreelance
    Emotech is an award-winning AI start-up. I extended my experience in digital design (UX/UI and front end development) projects, incorporating emerging technologies and AI. I aided the development of a multi-modal pronunciation platform exhibited at an international conference, as well as designing interactions for children’s education platforms for AR. Gained experience with React JavaScript, React TypeScript, Git and CSS. I exercised my skills in UI/UX design, Adobe Illustrator, Adobe XD and Figma.
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Skills
  • Design Processes
  • Innovation
  • Technology
  • Adobe Creative Suite
  • Prototyping
  • Design Research
  • Strategy
  • Web Development
  • Emerging Technology
  • Creative Exploration
Education
    Imperial College London logo
    Imperial College London logo
    Design EngineeringImperial College London
    London, United Kingdom
    Design engineering is a highly creative course that fuses design thinking with engineering knowledge and practice. It covers fundamental design and engineering skills, with an emphasis on design process, creativity, computer aided engineering and the enterprise skills necessary to launch new products and services to market. Masters project: Combining psychology and machine learning, detecting social related anxiety using wearable data. Example modules: Future-Oriented Design, Computing, Sensing and IoT, Enterprise Roll Out, Robotics, Future Healthcare, Advanced Industrial Design, Engineering Maths, Energy and Design, Big Data, Communication in Design and more. Awards: Governors' MEng Prize (highest achieving student in final year) MEng Deans List 2020 (top 10% of cohort), Design Engineering Selected Innovation Reward, Blyth Art Award.
Awards
    Dyson School of Design Engineering, Imperial College London logo
    Dyson School of Design Engineering, Imperial College London logo
    Design Engineering Selected Innovation REward for social impactDyson School of Design Engineering, Imperial College London
    Received an innovation award for my master's project work. The project combined psychology and machine learning knowledge and is one of the first to investigate whether social anxiety in young people can be detected using physiological data collected from a wearable. Detection using wearables provides a novel way of recognising it, which reveals new opportunities for monitoring and treatment. This is greatly beneficial for sufferers, the society and healthcare services.
    Barclays logo
    Barclays logo
    National Finalist of Barclays Genius Challenge (Entrepreneurship Challenge)Barclays
    OpDate is a service that allows friends and family to follow real-time updates about a patient’s journey through hospital. Similar to parcel delivery trackers used by ASOS or Amazon. The OpDate team were finalists in the Barclays Local Genius Challenge 2019.
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