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Hello, I'm Saliah. I'm sure you're wondering why Mac, Pack & Sack? Well, it stems from a year abroad travelling with nothing but my mac, consistently packing and last but not least, my rucksack. Whilst I was travelling, I wanted to explore a way I could re-brand myself as a travelling designer, this enabled me to meet many of the top creatives around the globe, and was really quite the journey! My final destination is back here in England. One month after my return, I took a leap of faith by taking on a challenging 'live 2-day brief' at the Graphic Design Festival Scotland, 2015. I was lucky enough to be shortlisted out of over 100 designers competing for the same prize, to present my ideas in front of Kate Moross, It's Nice that, Creative Review and much more. I was rewarded with a short placement at top design agency jamhot. One month later, I found myself working for an international design agency, Creative Action. During this time I worked on many large scale projects with industry recognised clients based in the Middle East. I'm an easy-going creative with a passion for; dance, travel, design, music, culture and of course banter! I have the drive and determination to do the best work I can, with a lot of proven strength in conceptual stages of projects. I am confident, proactive, professional, energetic, reliable, ambitious and organised. I am now on the hunt for new ventures, preferably in London. I'm looking for an agency I can work 'with' and not 'for'. Take a look at my latest folio of work via my website!Locked Pro Plan feature
My most intensive experience working as a Graphic Designer, was recently working in a small, 4 person team for an international design agency. Working with global brands within multiple markets in the Middle East, from the UK. Some of my responsibilities included; Standing in for Creative Director on annual leave Interviewing candidates for Internships and delegating workload schedules to Interns Independently managing client services, meetings and external projects Managing all social media platforms and analytic reports Preparing 'pitch' concept presentations and preparing fee proposals within budgets Designing with and for Arabic, Bengali & Hebrew Assisting in driving better lead generation through creating creative solutions Working closely with different teams and clients on various pitches and briefs Working across a wide range of projects from print, brand identity, digital, social and press Working directly alongside the Creative Director in driving creative solutions and visual audits Confidently presenting concepts both for internal and external purposes Working closely with the Creative Director and Managing Directors in producing engaging material Preparing designs and final artwork for print and web Independently producing creative concepts from a written brief Working on and with various global brands within multiple markets Defining and identifying needs, whilst documenting and implementing best design practice Being highly organised with the ability to independently prioritise work load Maintaining excellent communication skills and strong 'team-player' ethic Assist with the establishment of style-guides and asset organisation using CC-Libraries Developing and managing all social media designs from concept through to sharable content Conduct quality control in ensuring content is consistent and high-quality Keeping up-to-date with all current design trends and emerging platforms Establishing partnerships with external printers, paper merchants and web-design agencies Flexibility to balance fluid responsibilities, irregular hours, high-pressure situations and being prepared to work late when necessary Outgoing, enthusiastic, motivated, results and solution-orientated thinking
Job role as Graphic Designer one of my largest responsibilities was designing the official coat of arms for one of the biggest examination boards in the UK - Active IQ. The design was put forward and accepted by the directors and C.E.O of the company. Designing student manuals for mass production of up to 13,000 copies. Liaising with Litho printers and large format printers. Working on major advertising campaigns internationally for the Middle East and India. Other tasks included; Creating and implementing designs for leaflets, flyers and point of sale. Implementing and developing creative concepts for marketing campaigns. Working carefully to ensure brand guidelines are respected. Taking briefs for up and coming projects. Proofreading and preparing designs to be sent to print. Assisting in the development of brand guidelines and brand assets. Establishing and building firm partnerships with external printers. Maintaining excellent time management and organisation skills. Working in a fast paced environment. Understanding and engaging in the development of printing processes. Using CMS platforms to record and realise workloads. Creating marketing collateral across web and print mediums to support marketing and sales team business and brand development. Working as part of a small team to deliver against key business KPI's. Outgoing, enthusiastic, motivated, optimistic, results and solution-orientated thinking.
Job role as Graphic designer & Marketing Coordinator/Creative consultant. I was assigned to independently improve the overall design and marketing/campaign solutions for GymKit UK. I successfully turned around their social media and EDM response by creating engaging and powerful campaigns to generated more business. Other tasks included; Ability to have working knowledge of Facebook, Instagram, Twitter, Youtube etc. Understanding of social media best practices on all platforms. Navigating emerging social media. Liaising with external marketing and magazine agencies to schedule editorial press releases. Creating and navigating in-house artwork according to up-coming editorial themes. Maintaining exceptional copywriting, written and verbal communication skills. Outgoing, enthusiastic, motivated, optimistic, results and solution-orientated thinking. Managing an interior and exterior design project, including paint solutions, colour theory and way-finding. Creating templates for EDM marketing solutions using MailChimp and Photoshop. Managing all social media platforms. Creating adverts and campaigns via social media platforms. Recording and reporting social and google analytics. Preparing artwork for large and small scale print. Preparing artwork for web. Maintaining look and feel of company website. Suggesting new and innovative solutions to improve company's look and feel. Testing and photographing new fitness products, and writing articles for web and social media.
BA Graphic Design (Hons) 2:1. Graphic Design degree with a particular focus on Typography, Branding and Calligraphy.
Shortlisted at the Graphic Design Festival Scotland.