About me

San Sharma is a creative director, writer, and samosa enthusiast living in London.

QuestionsProjectsExperienceTeam

Projects

• 2

  BRiM launch campaignTo launch the BRiM framework, a guide to improve Black representation in marketing, we created a campaign that dramatised and channeled Black frustration into action.
• Samsung loyalty programmeWe developed a loyalty programme to help Samsung Members do more of what they love with rewards and weekly inspiration in four passion areas: photography, wellbeing, entertainment and life hacks.
• Microsoft Ctrl+XWe developed a creative platform to help Microsoft cut through the hype and talk to CEOs about how sustainability is good for the planet and good for business too.

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Projects credited in

• 6

  Microsoft – Work X Life FilmThe way we work is changing. And it’s changing fast. Why strike a balance between work and life when they can be weaved together? That’s work enabling more of the best things in life – and life, encouraging the best out of you, at work. It’s the ultimate collaboration; and one that the young business leaders of today, and in the future, take advantage of by using Microsoft technology.

Work history

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Group EditorWunderman Thompson
Nov 2016 - Apr 2018London, United KingdomFull Time
Developing content marketing initiatives based on publishing/journalism models to drive new and existing business. Understanding content and channel optimisation, brand consistency, segmentation and localisation, analytics and meaningful measurement. Working with writers, editors, strategists and creatives to develop content and integrate with traditional marketing campaigns.
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Business & Technology EditorWunderman Thompson
Sep 2014 - Nov 2015London, United KingdomFull Time
Leading the editorial direction for clients that include Microsoft UK, Microsoft Western Europe and Microsoft Global Devices. Understanding how the content landscape is changing and how best to craft content to make the most of new platforms and ways of engaging with brand stories.

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Skills

• Creative Direction
• Copywriting
• Writing
• Client Service
• Team Management
• Presenting
• Speaking
• Creative Writing
• Content
• B2B

Education

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Study Abroad ProgrammeUniversity of California, Davis
Aug 2002 - Jun 2003Davis, United States
Won a place and bursary through the California Exchange Programme
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BA(Hons) American Studies and LiteratureLancaster University
Aug 2001 - Jun 2004Lancaster, United Kingdom

Awards

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Ally of the MonthWunderman Thompson
Nominated by staff to receive inaugural Ally of the Month award for work on BRiM (Black Representation in Marketing)