QuestionsProjectsExperienceTeam

Projects

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  Orthors BrandingOrthors is a London based black owned gaming company which focuses on trying to bring authentic black narratives to life. Their previous identity lacked depth and meaning, so the idea behind the branding was to make sure Orthors company ethos was represented properly throughout the branding and content they release. The identity composed is bold yet simplistic. It enables Orthors to use the assets in a multitude of ways with out becoming too complex and crowded.
• CoppaFeel! Brand UpdateI was given the task of rebranding CoppaFeel!. The idea was to move away from the traditional corporate look that breast cancer charities usually follow and instead focus more on information/community lead approach that better reflects their company values. I provided CoppaFeel! with visual mood-boards, initial ideas and developed concepts which could help communicate the importance of the rebrand. Using the new brand guidelines, I was then able to update the current EDI deck.
• DodgecraftsDodgecrafts Season 2 is a 2D arcade app released on both the App Store and Google Play Store. Its inital launch lacked a bold aesthetics, and had a user interface which could be improved upon dramatically. The idea behind the new brand identity was to make sure we captured the life that the gameplay brings, and replicate that with a tailored user experience, great branding and material to promote. The identity composed has vibrant gradients and beautifully hand drawn crafts. This alongside a
• City A.M. ClubCity A.M. Club is a is a membership for business men and women mainly situated in London’s square mile. The initial concepts for the brand were outsourced, however certain elements were altered when creating editorial for the club. Layout was a big part to play in conveying the message of a high end brand to the audience. Keeping City A.M.’s branding consistent with the City A.M. Club was also key when desiging the magazine and catalogue.
• Motions Of EnergyThis was a project I created on my own. It is a calendar with each page consisting of abstract art to represent each month. The paints used were all acrylic and were scanned in to create beautiful designs
• AnthonyI was working with Ryan Leslie's team to help complete a book which I suggested would be a good idea for him to create. The whole project in the end didn't evolve into what I would of liked but whilst working, I was able to create and provide strong visuals for the layout of the book.

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Work history

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Tech Lead/ DesignerOrthors
Jul 2015London, United KingdomFreelance
Orthors was founded in 2015. Since then I have helped build the independent mobile gaming app company. We have released Dodgecrafts which is a 2D based arcade shooter available on the App Store and Google Play Store. With the success of this launch we were able to be featured on the App Store twice, was chosen to be in Facebook’s #BuyBlack Friday event and featured on Tech Rounds BAME 50 under 50. As of late we have released a new docuseries called “ByOrthors” in which we detail from our perspective, the day in the life of being up and coming black game devs in the gaming industry.
graphic designerCoppaFeel!
May 2021 - Jun 2021London, United KingdomFreelance
Working with CoppaFeel! I was able to breakdown exactly what the brand means with the team. I then used this information to reinterpret graphically, what it was the company stood for. This allowed me to update the brand guidelines and implement them for the new EDI deck which they were putting forward.

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Skills

• Print Design
• Art Direction
• Design
• Illustrator
• Indesign
• Photoshop
• Word

Education

Graphic Design IllustrationUniversity of east London
Aug 2010 - Apr 2014London, United Kingdom
Creative Arts

Awards

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TechRound’s BAME 50 Under 50 Entrepreneurs of 2020TechRound