What do you think makes a great creative director?

Replies8

  • 1.To know how to direct and inspire creative people.
    2. Overall bigger picture vision
    3. great communicator, getting those creative idea across
  • A collaborative mind set and strong vision. Recognising that we are all prisoners of our own perspective and with that comes limitations. Once that can be acknowledged, all that is left is to build amicable and trusting relationships in order to reach a common goal. A director is only as good as their team.
  • Someone had asked me this recently too, and I just shot a video responding to this exact question, if you're interested to take a look.
    https://youtu.be/51vL6QLfALA

    I think it boils down to 3 things though.
    A visionary — strong point of view, an idea generator.
    Great communication — a leader who inspires, empathises and empowers.
    And a jack of all trades — can speak the language of business, creativity and the rest of their team.

    What is your opinion on a great CD?
  • Energy, passion, fresh ideas and encouragement.
  • The best creative directors listen and learn from their teams. They create an environment where teams are able to own their ideas and bring them to life. It’s not as much about direction as inspiration.

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