I help organisations understand their audience, and use that knowledge to develop digital experiences which engage their customers and differentiate them from their competitors. • Understand who the audience/customers are, and what they need • Analyse and interpret research • Identify, and prioritise, the problems to solve • Develop engaging solutions CX and service design A hands-on designer, I bring evidence-based, user-centred, methodologies to all stages of product development. • Research & discovery - workshops, interviews, user testing • Definition - content strategy, IA, product strategy • Design - workflows, journeys, wireframes, prototyping Project experience I have worked with organisations of all sizes, from startups to FTSE 100s to charities. • E-commerce, product landing pages, microsite and brand sites • On-boarding, membership and loyalty programmes • Banking & financial services • B2B - dashboards, single customer views, & workflows