400 SELFRIDGES - dissertation

  • Aida Hidalgo
  • Christine Dopple

For my final major project, I found a gap within the experiential luxury market and developed a strategy and marketing plan for Selfridges&co to open a highly experiential boutique hotel that doubles as a retail and restaurant space while holding bi-monthly events.

400 SELFRIDGES - dissertation by Aida Hidalgo
400 SELFRIDGES - dissertation by Aida Hidalgo
400 SELFRIDGES - dissertation by Aida Hidalgo
400 SELFRIDGES - dissertation by Aida Hidalgo
400 SELFRIDGES - dissertation by Aida Hidalgo
400 SELFRIDGES - dissertation by Aida Hidalgo
400 SELFRIDGES - dissertation by Aida Hidalgo
400 SELFRIDGES - dissertation by Aida Hidalgo
400 SELFRIDGES - dissertation by Aida Hidalgo
Aida Hidalgo
Events & PR Professional
Christine Dopple