The ADCE European Creativity Festival is an immersive annual event bringing together creative professionals from around the continent for two days of inspirational talks, hands-on workshops and plenty of networking opportunities.
Headlining the festival this year will be the lecture and workshop series titled ‘People for Tomorrow’ with top creatives such as José Miguel Sokoloff (MullenLowe Group), Laura Hunter (Futerra), Alexander Schill (Serviceplan), Laura Visco (72andSunny Amsterdam), José María Batalla (La Casa de Carlota & Friends), Marian Salzman (PMI), Oskar Metsavaht (Osklen), Lucy Black-Swan & Andrés Colmenares (IAM) and Fernanda Romano (Alpargatas).
This year’s theme will be celebrating the people who are already building a better tomorrow. People who employ their creativity for good, who believe tomorrow’s problems will not exist if we start today. Fernanda Romano, ADCE Festival curator, explains: “Tomorrow belongs to all of us, but it needs to be created, protected and nurtured by all of us. Companies will only thrive when they understand that they live in society and not in spite of it.”