AERON

Aeron is a Budapest-based luxury fashion brand with an experimental and thought-provoking approach to design and exquisite craftsmanship. For Aeron’s 2021 season, Warsaw Creatives conceptualised and designed a coffee table "Grand Brand Book" with an aim to showcase brand's love for the best quality materials and present designers’ seasonal vision for colours and textures. This elaborate press gift provided a uniquely complete experience of the brand. The branded box contained lookbook, textile swatches, as well as a mini sculpture designed by a Hungarian artist and scented sticks, which added a personal touch and enhanced brand’s message. The book’s unique binding was outsourced especially for the project.