An Interview with Ella and Kara, the Founders of PETRA Partnerships
“We Have to Take the Risk and Run With Any Ideas We Believe in… Some Will Work and Some Won’t”
Sustainable fashion is in high demand at the moment. As brands fight to future-proof their operations, Ella and Kara are two women who believe musicians might be able to help accelerate the change. As the co-founders of PETRA, an agency partnering up sustainable brands with artists and DJs, they believe in the appetite for this way of growing brands. Early on in their founder journey, we wanted to catch up with them to unpack what it takes to launch your company and the decisions behind how you do that, and when.
Read the full interview on Cleopatras Worldwide
Project Tags
Companies
PETRA Partnerships
- Marketing & PR