Ape Vinyl.
Skating Apparel Company looking to completely rebrand. I’ve always had an interest in skating so I was looking forward to putting my ideas to them. Brief from APE was that they wanted their brand to represent, “the old school skaters”. With this in mind I started to create some designs which I thought would appeal to the already established skaters whilst also grabbing the attention of new skaters. Creating a board using a lot of pastel colours with bold designs was my main focus.
