Our continuing partnership with Arsenal FC and PUMA saw us launch our second triptych of kits for season 2015/16 via Fan Power. The global Arsenal fan-base is connected by its fervent energy and the Emirates Stadium hums with electricity as the players are visually 'Powered by Fans'.
PUMA's performance technology ACTV is a central part of the power pack too, aiding muscle recovery with its patented, internal silicone print which activates in contact with the players skin. A launch film was produced which highlights the combined power of individuals, with real fan cameos from all four corners of the international Arsenal family.