Bellesunce

Bellesunce was a fashion brand that we created, in 2017. We were three unique personnalities, each bringing our complementary ideas. Our fabrics are sourced from Belsunce, an ostensibly masculine neighborhood in marseille; women are seldom seen en masse. Bellesunce was born here and with feminine inspiration, Bellesunce was challenging the cultural norms. Passionate about our city full of sun and diversity, we believed in its development in fashion. We had to end this adventure after a year, our lives took differents paths. We grew up through Bellesunce, and like a first child, we will always remember the lessons learned from the experience. I co-ordinated the communication. Identity, photoshoots & media. Bellesunce embodied spontaneous communication and we needed to have fun as we were by creating the garments. The aesthetics were re-inspired for each season. We were representing something new and different; highlighting every part of the city. Diversity was the key, in the colors, graphics, pictures & models.