Building Brand Identity for Camino

Small batch gin producer Camino contacted Wyatt and Rudd for ideas on how to build a lifestyle around their fledgeling product. They wanted a selection of clean, crisp and heart warming imagery that invoked thoughts of sun, summer and the Camino de Santiago, upon which the idea for the brand was first formed. Wyatt and Rudd catered to their limited budget and provided both product shots and lifestyle images which fitted the brief, allowing Camino to support their artisan product with imagery that reflects their brand sentiment.