A set of illustrated labels for a collection of craft beers to give a feeling of the direction that the Dutch brewery, Brouwerij Jeker, wants to take their branding. I created some 3D renders to bring the designs to life.
The ‘Jeker Pils’ will be the upcoming brewery’s take on a no-nonsense “proper pilsner” with a drawn back design referencing the breweries location.
This will be accompanied by a family of more playful brews such as the ‘Heavy Tripel’, the ‘Dirty Blond’ and the ‘Hoppy Pale Ale’.