Dankie Sounds is a music focused creative company that launched in August 2021. With it's focus heavily on sounds originating from Africa, the brand has seen an exponential growth since its recent inception due to the creativity of its marketing and projects. As a Creative Producer, I have managed the ideation, creation and delivery of several experiential, digital and video projects including social media campaigns, live streams, live events, video production and more. Managing a team of graphic designers, videographers, Art Directors and several external vendors to ensure each project meets its intended audience with the desired impact. This brand has now grown from 130 capacity events to selling out shows of 1600 capacity in 2 weeks.