Data Xmas

AWARDS: Grand Prix Pentawards 2019 I First Place Dieline 2019 I D&AD Shortlist 2020 CHALLENGE As always, Christmas arrives, and our marketing clients receive millions of gifs, and most of them go unnoticed. In order to generate a memory of our agency and our gift does not end up in the trash, we decided to send them what they love, data. _ THE TROUBLE Data is not physical and sometimes is a bit difficult to understand. That is why we turn them into something that can be touched, something that everyone likes and which is also very easy to digest, chocolate. _ CREATIVE IDEA DATA XMAS is a set of four chocolate boxes with four edible infographics that apply the design to turn data into something simple to understand. So, the clients could understand how Christmas is built and we stand out in a market as saturated as Christmas gifts.