Final Major Project

  • Hannah Greenway

My interest in sociological issues led me to combine this interest with fashion when writing my dissertation. I explored the relationship between social-class and clothing, examining the motivations behind brands and consumers appropriating the working class. Through a series of interviews and a focus group, I explored whether this appropriation was intentional or not, concluding that factors such as music, popular culture, politics, and status all contributed.

Final Major Project by Hannah Greenway
Final Major Project by Hannah Greenway
Final Major Project by Hannah Greenway