• Katie Gray
  • Simon Lunn

How does social media impact trends in popular dog breeds and what are the negative effects of this? Looking further into how people view dogs and how their views have been greatly distorted by social media. This has come as a result of influencers showing their “cute *puppers*” on their platforms via a small window into their lives, displaying the undoubted positives a dog does bring to your life.

The outcome for my project was a maze event, there will be section within the maze which would show consumers the full responsibility of dog ownership and the reality of what it is like to have a dog in the house. Therefore, this will hopefully resonate with the consumer so that they can properly consider buying or adopting a dog.