A year long partnership promoting GANT's range of mens and womenswear through different content pieces.
Burst one went live in April 2018 and was discussing Beacons Project, a sustainable initiative from GANT. We created content around being more sustainable for ELLE and Esquire with illustrated visuals. Illustrations by Amelia Giller and Daye Kim.
Burst two went live in July 2018 and the client wanted to promote their vast collection of white shirts. For this we created content around making a successful career swap, engaging the ELLE and Esquire audiences interest in entreprenership. We featured writer and brand consultant Otegha Uwagba for ELLE and chefs Liam and Ellis Barrie for Esquire. Photography by Danny Kasirye.
The final burst went live in October 2018, ending the campaign in a beautiful fashion shoot featuring GANT's AW18 collection across:
4 Cool Ways to Stay Warm this Winter
3 Unexpected Ways to Master Autumn Layering