Inspired by a diversity of public mural aesthetics found in neighbourhood streets across America, the AI aggregated a single, universal community aesthetic to depict real GoFundMe stories from throughout the year.
To take things to the next level, the GoFundMe mural was transformed into an emotive film. It starts on a typical street, shot in live action. Then, moving through a half-painted wall, the static mural comes to life in motion. Every single frame of the film was created using a unique combination of AI technologies, with each scene visually transforming frame-by-frame for the better as donations impact the world.