IBM Watson

  • Iain Acton
IBM Watson by Iain Acton
Watson is cognitive computing system capable of answering questions posed in natural language. It uses advances innatural language processing and analytics, and has a uniqueability to understand the subtle nuances of human language, sift through vast amounts of Big Data, and provide evidence-based answers to its human users' questions.
Working with Ogilvy & Mather, I created several looping animations for IBM's Tumblr page to introduce Watson to the world. 
IBM Watson by Iain Acton
“There are a lot of new areas to tackle in the technology space, and in the industries and types of problems we tackle. I really believe we are just scratching the surface, and I can’t wait to see what Watson will transform next.” - Leanne LeBlanc (Product Manager)
IBM Watson by Iain Acton
“There’s a ton of information out there today, but bringing all of it to bear at the moment it’s needed is very difficult. Watson helps people make better informed decisions in the moments that matter, which translates into better healthcare, better research, better customer service…. there are too many possibilities to list.” - Kim Reheiser (Program Director)
IBM Watson by Iain Acton
“Drawing from all kinds of information sources, Watson will power a whole new generation of cognitive apps — they’ll understand natural language, sense, hypothesize, constantly learn and confidently react and respond with contextual wisdom.” - Swami Chandrasekaran (Executive Architect)
IBM Watson by Iain Acton
“Watson is the beginning of a new era of computing, changing the human-machine relationship. With its ability to consume the ever growing ocean of unstructured data, it opens the door for organizations to build an entirely new class of business solutions that were once labeled as extremely complex or even fantasy.” - Swami Chandrasekaran (Executive Architect)
IBM Watson by Iain Acton
“Drawing from all kinds of information sources, Watson will power a whole new generation of cognitive apps — they’ll understand natural language, sense, hypothesize, constantly learn and confidently react and respond with contextual wisdom.” - Swami Chandrasekaran (Executive Architect)
Iain Acton
Motion Graphics Designer