To complement Expedia’s new “Let’s Take a Trip” stop motion ad campaign, I worked with a range of content creators who had highly engaged audiences across US, CA, UK and DE , to co create various stop motion style videos that would inspire travel in a unique and engaging way. To align with the overarching theme of the campaign: “Imagine where we’ll go, together”, the nine content creators were asked to visualise the message, “Where are you now and where are you dreaming of going?”, positioning Expedia as the trusted connector between the two.