#KnowExactlyWhere with what3words

  • Edwina Khayat
  • Miriam Frank
  • Lily Christensen
  • Rosie Dickson
  • Adriano Sganzini
  • Maddie Taylor

The summer 2020 campaign in support of UK emergency services. We shared the real stories of people who were found with a what3words address by first responders in a variety of situations, from lochs in the North of Scotland to small country roads in the English countryside.

Integrated campaign with PR, community outreach, social media paid and influencer, UGC, digital ads, broadcast, etc. Created in-house by what3words, with media, PR and post-production partners.
Follow the campaign on Twitter with messages from over 40 emergency services in the UK.

Project Tags


  • what3words logo


    • Technology