Let's make space to listen

  • Eugene Ekuban
  • Tahja Smith

How can Spotify make their listening experience a social experience? D&AD New Blood 2021 / Spotify.Design

How can Spotify make their listening experience a social experience? Social channels are hugely popular and help to create influencers focused on everything from food and recipes through to helping people with their finances. But no social channel today exists purely around music and the discovery of music and the sharing of music.

Here's some of the thinking behind it