Lunar New Year Inspired Hotel Chocolat Packaging

  • Lily Taberner

A self-initiated brief to design a Lunar New Year inspired packaging collection for Hotel Chocolat, displaying the rich culture of China. Each Lunar New Year animal had a design featuring the animal's head, the Chinese character for the animal and a traditional Chinese or Japanese pattern design. The design was printed and foiled onto rich brown paper to remain true to the luxurious and exquisite branding of Hotel Chocolat.