MAC Cosmetics – WhatsYourThing

#WhatsYourThing Everyone has a ‘thing’ that makes them ‘them’. A certain thing they do that underlines their individuality, whether it's the way they move, laugh, dance… a tattoo. That ‘thing’ includes beauty, too: One person may like a bold lip, for another, it’s all about skin. With ‘What’s Your Thing?’ we celebrate the individuality and self expression of Britain in all its eclectic glory, and dramatise how M.A.C helps people achieve that ‘thing’ with its iconic products. Glossy Award for; Best Use of Video by a Beauty Brand Spring Studios – M.A.C. “What’s Your Thing?” Vogue Award for; Runner up Most Memorable Ad Campaign Campaign Runner Up - Services to Diversity Creative + Production by Spring Studios