MAC Cosmetics – WhatsYourThing
Everyone has a ‘thing’ that makes them ‘them’.
A certain thing they do that underlines their individuality,
whether it's the way they move, laugh, dance… a tattoo.
That ‘thing’ includes beauty, too: One person may like a bold lip,
for another, it’s all about skin. With ‘What’s Your Thing?’ we celebrate the individuality and self expression of Britain in all its eclectic glory, and dramatise how M.A.C helps people achieve that ‘thing’ with its iconic products.
Glossy Award for;
Best Use of Video by a Beauty Brand
Spring Studios – M.A.C. “What’s Your Thing?”
Vogue Award for;
Runner up Most Memorable Ad Campaign Campaign
Runner Up - Services to Diversity
Creative + Production by Spring Studios