My own fashion label - A.P.line

  • Aida Povilaityte
With my experience in fashion industry and my mothers' designing skills we have started a family-owned clothing brand. The idea was to escape the boundaries that are set for a brand and do something unique and original. The clothing themselves are minimalistic and quite unique. We do four collections a year to show people our style, best-sellers and most exciting designs. Then every week we introduce new designs and this gives an opportunity for customers to choose from the wider selection. In addition, an important aspect of our brand is that we provide a made-to-measure service for every order, which can be ready within 2-5 days.
Since the emergence of our brand two years ago, we managed to stock our products in fifteen most popular fashion concept stores in the biggest cities around Lithuania. We have opened an online store www.apline.lt and currently have our flagship store under construction. Throughout the year A.P. has collaborated with many famous bloggers, influencers, many celebrities have worn the clothes. We have featured in various fashion publications, websites and magazines with vast amount of articles featuring our products, new collections etc. Our social media following is quite high and is constantly growing.
We have recently opened our first flagship store in Lithuania. I was responsible for the opening event, which was of a great success. We provide made-to-measure service in store.
This is the latest Spring 2017 collection that I have managed and organised. We have released more than 8 seasonal collections, which have featured in the press, was worn by celebrities, bloggers.