New Lines Institute – Branding

The New Lines Institute for Strategy and Policy is a nonpartisan think tank in Washington D.C., working to enhance U.S. foreign policy based on a deep understanding of the geopolitics of the different regions of the world and their value systems. I co-designed their new logo and identity, and later the annual report. The sun emblem, when turned on its side, also becomes a compass that symbolises the five pillars of the institute: Peace, Development, Community & Citizenship, Character and Stewardship. ​ This work was created while working for communications agency Cast from Clay on a freelance basis. View more projects on my website: justinevhm Get in touch: justinehydemobbs@gmail.com