NOTION - Yasmin Benoit Is On A Mission To Make Asexuality More Visible

  • Sara Carpentieri

Notion sat down with Yasmin Benoit, an award-winning British asexual activist and model, to discuss her moves to increase ace visibility throughout society and how she fights stereotypes. Yasmin Benoit came out in 2017 as asexual-aromatic, and ever since, she has been tireless in her efforts to increase asexual visibility and provide empowerment for a frequently underrepresented community. She is responsible for creating the popular social media #ThisIsWhatAsexualLooksLike movement, and in June 2021 received the prestigious Attitude Pride Award, becoming the first-ever openly ace-aro person to win an LGBTQ+ award. Benoit has also embarked on a highly successful modelling career, including her trailblazing asexual-themed lingerie campaign with Playful Promises. Having recently made her presenting debut on BBC Sounds’ ‘Me and My Asexuality’ podcast series, Benoit’s activism is only picking up the pace with time.