Offblak

We want them to do it like everybody is watching. There’s a time for ‘a nice cup of tea’ and this is not it. Playfully dubbed as ‘Generation T’, OffBlak is a bold, start-up tea brand that comes straight to your door. Aimed at Gen Z and Millennials, we created a fresh, rule-breaking, attitude-brimming identity and packaging range that’s happier on Instagram than in your cupboard. It’s tea that tastes (and looks) as good as it makes you feel.