Overall, as Jen and Leyla commented:
Using creativity and improvisation as key values creates a space where it is possible to develop new and non-traditional ways to relate to art and artists in contemporary life — relevant to audiences with wide ranging interests and experiences.
With (random) co:jams, we collaborated with Tate to put our belief in an open, experimental way of working into practice. By thinking about the future as a process, rather than a defined ‘output’, we discovered new insights into how we interact with arts in the Internet Age and what this means for cultural institutions more broadly.
We’ll continue working to connect diverse perspectives, push the boundaries of emerging technology, embrace uncertainty, create collectively and empower young people with our amazing partners like Tate in our other areas of research, and in doing so, continue taking an active role in inventing better futures!
(Do check out the full story over on IAM Journal!)