Basically all I had to do is to create something appealing. I had to think what this device could look like. So what I did after that was to get into Cinema 4D and start rendering some ideas. While doing that, I was also thinking what the package and the cartridge could look like. In that time you think of something that could have a base to recharge itself, You are thinking into something with a small circuit board and blueTooth connectivitty . And the base some how will be fed by electricity into the device to give it life.
I was also surrounded by Nest and Apple TV, living the beginning of a digital life constantly disrupted by a notification. But you have to stay focused.