Solman

  • Catherine Miller

Solman is a Trinidadian based musical group who create magical, uplifting, positive vibe music that makes your soul dance. I was approached to help with their crowdfunding campaign in 2018 in order to record their first EP. Overall, our mission was to educate people on the music and the fact that it will change their life for the better and therefore encourage them to invest in the band by supporting the crowdfunding campaign. This launch plan was social media driven as to directly communicate with the Solman audience and interact with them on a consistent basis. I assisted by creating a launch plan, coordinating posts and creating graphics to be posted as well as formulating emails for both investors and affiliates. Here you can see a few of the countdown graphics posted to social media. Through Instagram posts, stories and lives , Facebook posts, a giveaway, the launch of a new music video and a live concert, we were able to successfully reach and exceed our goal.