Sony Music -KYO 'Ton Mec' (behind the scenes)

  • Zoe McCarthy

Duration: 02:10 Year of production: 2017 Working with Sony Music and My Accomplice, I created a short behind-the-scenes for KYO’s music video ‘Ton Mec’, targeted at 16-25 y/o women. The video was used for the band’s social media, and their Vevo YouTube channel. This involved: o Setting up interviews throughout the shoot, collaborating with non-English speaking talent and a translator to get the best responses o Shooting and editing all footage o Liasing with brand executives, responding to their feedback and delivering final cut on time