Spec Work from Word Tonic - May 2024

  • Katie Dawkins

As a member of the copywriting community Word Tonic there are many prompts and opportunities to create spec work for different brands. Here are the best of my bunch from this month.

I adore the prompts every week from Word Tonic - I take part in them as much as I can and have so many I can work back through if I have the time.
These are all done on spec with the briefs laid out on Word Tonic, if you want to see more of my work please check out my portfolio !!! Which also features a blog where I talk through my thought processes as a writer as well as other bits and bobs.

BookBar - Billboard advertisement for a bookish wine bar in London.

KIN - LinkedIn advert to attract GenZ to their ai assistant app.


(I am a copywriter NOT a designer so I am aware the designs are a little rough round the edges)