Stop-Motion Animation: Meet the MOO Dolls - Matt Avery

  • Georgie Lord
  • Hannah Myatt
  • Andrea Hubert
A short stop-motion animation shot, directed and art directed by me, along with Art Director and Props Maker/Stylist Hannah Myatt for
Commissioned by the Social Media team to celebrate the MOO collaboration with Eleni Creative - a rather lovely felt doll maker who turns the MOO employees into beautiful dolls once they reach 2 years of employment.
This is Matt Avery – Lead Designer, percussion botherer.
Matt’s all about design, colour and noise – of the best possible kind. His doll portrait is as elegantly dressed as he always is, complete with his very own tiny drum machine. Matt says: “I didn’t have to think too long about what I wanted my doll to wear – but I did have to think super hard about his accessory.”
“As well as being one of MOO’s creative leads, I’m a musician – so I could have picked anything from a Wacom tablet to a grand piano. That might have been a bit of a mean ask of Helen, mind.”
Mini-Matt said: “I’ve finally managed to get a bit of space to call my own so I could set this studio up. I tried to get room to compose on Matt’s desk but he wasn’t having it. Creative differences, you might say. I’m currently working on getting some bookings in. I’ve got a mate who swears he can introduce me to Todd Terje. Have you checked out my Soundcloud?”