Strategist and Producer

Nami is an independent RnB music artist based in the UK, for this project we collaborated to create a digital marketing strategy and content for her new song release, Bad Idea in 2022. I developed a social media strategy for Instagram which included competitor analysis and produced unique content for her social media promo release. This included BTS footage of her original studio recording and a photoshoot content to increase followers and listeners on Spotify. We also developed a cohesive 1-year plan to tactically build her online presence and identity.