Brief: To create a clean and established feeling identity that represents Techin' Care of Business as a brand.
Techin' Care of Business create bespoke pedalboards. I wanted to reflect the matter-of-fact business name in the styling of the brand. The logo reflects the organisation within the board and the alteration occurring as sound and electricity pass through. The rest of the brand has been kept minimal and clean to reflect the boards and to keep the identity direct.