TEDxBrixen

TEDx events are independent events based on the TED philosophy (ideas worth spreading), which are attended by hundreds of thousands of people every year. Over 3000 TEDx events are held each year worldwide. Imagine a community spread throughout the world that participates in an event with enthusiasm and passion year after year, sharing a unique experience. In my role as art director, it was my responsibility to help TEDxBrixen establish itself as a brand within the local community, using a distinctive identity that allowed it to create a strong bond with its audience.