Teaming up with The Cotton On Foundation, Headspace's goal for this campaign couldn't be more simpler: Raise awareness of teenage mental health.
Create a strategy that gets Headspace and it's message directly into the hands of youth Australia and it's families.
With the klout of Ruby Rose (Muso & Presenter), Sarah De Bono (The Voice), Trent Maxwell (Bondi Rescue) and James Mason (Neighbours) all generously joining the ranks we're packing a serious punch.
Mix it all up with an elegant digital strategy across Web, iPhone (iOS), Android; Leveraged in Cotton On Stores Nationwide, you've the perfect storm!
Information Architecture (IA)
+ Server Side Components (RESS)
User Interface Design (UID)
iOS / Android Development