The Strategy Sessions Ep 2 - P&G Tips

Episode 2 of the Strategy Sessions brings Dan Rubel (Dixon’s Carphone) and Gil David (Run DMG) to you. Dan is the Customer Communications and Brand Director for Dixon’s Carphone, the company the runs Currys PC World and Carphone Warehouse. We talk about campaigns, teams, training, advertising and how many McDonalds is too many when you’re working as a consultant. Gil share his experience of vertical scaling of Facebook ad campaigns and how to make a successful campaign fly.