The Unifying Spur

The ‘Unifying Spur' embeds diversity and inclusion at the heart of Bentley’s Beyond 100 strategy. To mark the launch of the strategy, the design team at Bentley created an automotive artwork that celebrates diversity in all its forms. It uses the nine colours of the Progress flag and joins the words “Love is Love” through a single, unbroken line, that traces faces, dancing figures and shapes – representing the unifying power of humanity, regardless of race, creed or sexuality.